AI Presenter
AI presenters are a cost-efficient, visually appealing method for delivering many types of content. Today’s best artificial intelligence technologies can create virtual presenters based on images of actual people or supply one generated by software. In either case, users can then program the AI video presenter to deliver realistic premade content while also being capable of easy updates.
What Is an AI Presenter?
An AI presenter is a digital avatar or virtual host created and controlled using artificial intelligence. Although there are many types of virtual humans, virtual presenters specialize in delivering formalized content in an explanatory manner. This is as opposed to other kinds of AI person videos, such as interactive AI Agents, which look similar to presenters but can “converse” with you.
How Are Virtual Presenters Used?
Because the AI presenter, in itself, is not interactive (although interactive features can be incorporated into the overall presentation), its function is actuated by a person. In other words, you need to “start” it. Much like a PowerPoint Show (PPS), a virtual presentation will include a play button and then proceed automatically. For this reason, AI presenters are ideal for things like:
Video Emails
Advanced marketing solutions often use email, one of the best media for a healthy return on investment. A combination of informative text and an eye-catching presentation video that expands on a certain aspect of the text increases conversion rates even beyond those that email achieves.
Integration with Graphic and Presentation Software
The classic method of delivering playable presentations is with PowerPoint. For users who require a more sophisticated production, many graphic design platforms exist, like Canva. Regardless of the platform, AI presenters are the human face of the presentation delivery, which makes the production more interesting and relatable than a text-and-graphics-only presentation.
Top Applications of AI Presenters
The usefulness of virtual presenters is growing as the technology improves and companies learn more about applying it. We can expect there to be many more implementations of AI presenters in the future, in addition to the ones below (which are already quite common):
Learning and Development
AI presenters make L&D content more interesting than standard methods such as textbooks and slides. By combining visual (the presenter’s face), audio (their voice), and written material through an AI video presenter, corporate L&D engages more senses and maximizes attention to the instruction. Common areas for application are e-learning, onboarding, and professional skill training.
Marketing
AI presenters can optimize any marketing activity that requires explanatory content. For instance, virtual presenters can be included in digital sales material at trade shows or on social media as part of the sales process. Organizations can also include them on web pages. AI presenters might be used in explainer videos, demos, and product presentations. They are applied in tutorials and FAQ sections in a customer service setting.
Communication
For both external and internal communications, virtual presenters can deliver corporate news items, financial results, and product announcements in a more eye-catching, engaging way.
Benefits of AI Presenters for Business
Any business searching for an effective presentation technology will look at alternatives such as PowerPoint (at the low end of cost and sophistication levels) and live-action video (costly but with the highest production value). Virtual presenters are an excellent compromise between these two media for the following reasons:
Ease of Creation
When creating a presentation, some technologies begin with a “speaking portrait,” which is an AI-generated avatar. Selecting the physical aspects of the avatar takes only minutes. Compared to the simplicity of making a PowerPoint, an AI-based presenter barely requires additional effort.
Even for AI presenters who use the voice and appearance of an actual person, production still avoids the cost and complexity of a live-action video, which requires lights, scripts, a set, and so on. AI presenters are also highly “professional” in that they never “flub a line” or make the wrong facial expression.
Similar advantages apply to any editing that must be done. For example, mistakes or content updates for a live-action video require editing software and possible re-shoots. In comparison, any changes to an AI presentation can be accomplished by uploading the revised text that forms the data driving the audio and visual behavior of the avatar.
Customization
If a company wants to change the language of the presentation or the appearance and tone of voice of the presenter, AI essentially allows instant adaptations. Users simply need to select their preferences from a menu of avatar variables.
Cost-Effectiveness
Live-action video used for presentations creates an unnecessary expense. Since many presentations consist of a speaker who tends not to move, the resources required to produce live-action do not deliver much more production value than an AI presenter. Virtual presenters can be had at a fraction of the cost compared to a live-action production.
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