Earlier today we announced our latest strategic partnership. Glimpse, a leader in virtual reality and augmented reality (VR/AR), will be collaborating with us to bring life to the Metaverse.
The Metaverse, which recently grabbed headlines when Facebook changed its name to Meta Platforms and announced a $10-million investment in Reality Labs, is an immersive 3-D world wide web. Highly interoperable, the Metaverse is expected to change the way we interact with one another and with the things in our lives.
Through this partnership, we’ll be adding a new dimension to the Metaverse. Our highly realistic AI-powered Create Reality™ technology will pair with the Glimpse Group’s advanced VR/AR solutions to create authentic experiences for users that are immediate and realistic.
“The Metaverse is going to change everything, starting with the way humans interact with each other, the way we see the world, and the kinds of possessions we own,” said Gil Perry, CEO and Co-founder of D-ID. “From commerce, to entertainment, from dating to healthcare, the success of the Metaverse depends on realistic digital personas in order for people to embrace it as an essential part of their daily lives. They will dance at virtual concerts, enjoy museums with friends, interact with brands, and more if they feel the experiences are truly immersive and the avatars are relatable. Our collaboration with Glimpse will shape and bring life to the Metaverse.”
We’ve already begun work on a proof of concept (PoC), as we explore ways that our technology can complement each other’s. In our PoC, users can simply animate still photos directly on their mobile device by leveraging our technology with Glimpse’s subsidiary company PostReality’s solutions.
For D-ID, this has been a year filled with major milestones, and our partnership with Glimpse demonstrates our continued growth. This partnership follows the launch of Deep Nostalgia™ for MyHeritage, an interactive marketing campaign for Mondelēz, a partnership with Warner Bros. Pictures and Oblio that allowed viewers to star in the Hugh Jackman film Reminiscence, and a partnership with Josh, India’s version of TikTok.